What You Need to Know About Measuring Customer Engagement

What You Need to Know About Measuring Customer Engagement
Whitepaper
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Customer engagement is more than just email open rates, social media interactions, or site traffic. Marketers often overlook customer service metrics like accessibility, quality, and voice of the customer, failing to recognize their impact.

Download this whitepaper to learn more about understanding customer engagement metrics, service metrics that affect engagement and staff empowerment metrics -- and why they matter.


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