Predictions 2016: Social Gets Reinforcements

Predictions 2016: Social Gets Reinforcements
Forrester Report

Most consumers use social media to interact with or learn about brands: Three-quarters read peer reviews on products or services, half use social media to get help with a product or service, and 45% agree that social media allows them to show their support for their favorite brands.

Despite this, the big social networks still struggle to provide value to marketers. Brands have to start using social media differently to get better results and serve customers more effectively.

Fill out the form to download “Predictions 2016: Social Gets Reinforcements,” and learn how social marketers are partnering with colleagues to deliver value and how maturing technology is enabling better social teamwork.

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